7 Ways How An Augmented Reality Food Menu App Can Improve Your Restaurant Marketing


Just a good restaurant is not enough, now. Customers have smartened up further in this age of smartphones and smarter technology, and they prefer to see the food before they believe it is good enough to be ordered. Oh yes – often even before they visit your restaurant in person.
Since a restaurant is all about the food it serves, what you can do to make your food more in demand is make it reach out to more and more people. Reach out to not just your customers, but potential ones, as well, presenting itself in all its attractive dimensions, through an Augmented Reality Food Menu App -- the latest trend to take over Restaurant Marketing.
Make it possible for customers to simply point their smartphone devicesat menus to view additional, interactive content. Impress people by letting them survey the food –in 3D, too -- on your menu from every angle, along with its accompaniments, as if it were right there on their desks. An Augmented Reality Food Menu App can make this  -- and much more – possible.
How The Augmented Reality Food Menu App Can Help:
( 1)   Greater Information and Visibility. You can get your AR Food Menu customized, presenting thorough information on every dishavailable – like details on the ingredients used, 360 degrees visualization, information on nutrition value, calorie count, size of portions, recipes, etc.
( 2)   More Number of Items Sold. The apps can be programmed in such a way that while displaying a dish, they can suggest suitable accompaniments. A main course with starters, or beverages to go with the main course, and so on. This can enable your restaurant to have more itemsordered, and sold.
( 3)   Direct Marketing and Promotion. Happy hours, special discounts or dishes, and other schemes or products can be directly marketed and promoted via AR food menu apps.
( 4)   Engaging Customers Better. In order toengage customers better and bring about greater brand visibility, these apps can be customized to display a variety of content on demand, like interviews with chefs, testimonials of customers, videos of a dish being prepared, and so on.
( 5)   FathomingCustomer Satisfaction. You, the business owner, can find out which of the promotional features are being viewed most by customers, the dishes that are more popular, etc. through the AR food menu apps. These apps can have built-in features to work as tools that collect data related to your customers’ preferences. They can collate answers to give you some very crucial information related to your business.
( 6)   Helping Customers Reach Your Restaurant.If your food mobile app is location-based, it can show several locations over real time images, helping people to reach your restaurant.
( 7)   Animated Characters to Entertain and Inform. It may so be that once a customer orders a dish, an animated character appears, showing the user how the dish has been readied, what to expect on the table, etc. The customer can even take selfies with this animated character. This can be a very unique experience for diners.
What The Process Is Like:
Ø  Users download the app.
Ø  Users point their smartphones at the menu card, table, or any horizontal surface.
Ø  Users start interacting with the dishes on the menu through multimedia.
It is that simple.
Platforms:
The AR Food Menu App can be created for platforms such as
ü  Some supported Web browsers
ü  iOS
ü  Android
Customers can access it through tablets, and cell phones.
AR is about to rule over the food industry soon. Are you planning to make the most of this trend by upgrading your restaurant menu to an AR one?
We, at Ascentspark, can give you all the guidance you need regarding developing an Augmented Reality Food Menu Application for your restaurant. We have been handling many such projects with expertise, and you can contact us any time for a free consultation and customized solution for your business. 

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